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Top companies recognize the need for a social channel to remain competitive in a consumer-driven marketplace. That's where Amplifinity comes in.
The consumer culture has changed. Traditional forms of marketing are no longer enough to keep companies competitive. Now, companies must integrate a social channel into every campaign they run. They need to create referral programs that leverage their customers, employees and partners, and turn them into a marketing channel.
Every company has brand advocates; some they’ve identified, most they haven’t. These people love your brand and have friends, family, and colleagues who listen to their advice.
This group of potential advocates is your greatest untapped resource. If you create a relationship with them, they will help you sell, support, and generate Word of Mouth for the products and services you offer. They will refer business to you, and the best leads are those that come from people who reach out to their networks. At Amplifinity, we have built our Advocacy Management Platform (AMP) to help you identify, activate, nurture, and grow your advocate population.